Intelligentsia's programs (and mostly related long term goals) need
promotion among students, graduates, university career centers and other
potential audience. We are not just another company offering cheap
internships, we do projects that develop new environmental approaches,
educate others in wide range of issues and also seek some long term
solutions for our planet. More young people need to hear about these
issues and possible solutions, so you can help to increase awareness among
them, while also putting into practical use your skills obtained during
your marketing and management classes.
If you have own ideas how to promote educational programs related to
international development, water management, global warming, environment
or even non-governmental organizations, then this program position might
be a good match for you. We will provide you with an opportunity to apply
your academic training to real world challenges. You can lead the effort
through all the stages - from developing initial marketing concepts to
implementing the actual programs.
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Study available background information, market and competitors information;
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Review currently used marketing approaches and make needed adjustments to target wider audience;
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Assess fiscal efficiency of used and proposed marketing strategies;
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Design, create and maintain related databases and websites;
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Review parameters used for assessment of marketing activities and evaluate effectiveness of the marketing campaign;
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Develop newsletters, brochures, leaflets, video presentations and similar promotional materials;
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Manage other marketing team members;
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Create "lessons learned" report and suggest further improvements to the marketing approaches.